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Since 2008, JSI has developed and launched multiple statewide marketing campaigns for the State of NH to promote awareness and utilization of QuitNowNH.org and 1-800-QUIT-NOW services. Campaigns have been targeted over the years to the general NH population, low socioeconomic status individuals, and women of childbearing age. In 2010, the On the Road to Freedom campaign…
In working towards the Healthy Vermonters 2020 and Title V Maternal and Child Health Block Grant goals of reducing sudden, unexpected infant death (SUID), it is necessary to develop and disseminate a clear, effective message to parents, caregivers, and providers who work with families of infants about how to establish a safe sleep environment and…
The Wisconsin Department of Children and Families (DCF) chose JSI to create a Human Trafficking Awareness and Prevention Campaign. The Campaign's goal was to inform the public that sex trafficking of Wisconsin youth under the age of 18 is an issue in urban, suburban, and rural communities throughout Wisconsin (WI). The campaign aimed to achieve…
Through the Ryan White HIV/AIDS Program (RWHAP) Access, Care, and Engagement Technical Assistance Center (ACE TA Center), JSI builds the capacity of the RWHAP community to navigate the changing health care landscape and help people with HIV to access and use their health coverage to improve health outcomes. We have been promoting access to health…
JSI worked with the County of Orange Health Care Agency and the Tobacco Use Prevention Program (TUPP) to create and implement two comprehensive and creative public education media and social marketing campaigns to address youth and adult smoking prevalence. JSI used a community-based social marketing approach to develop two social marketing campaigns to 1) reduce the…
Youth ages 13- 24 account for an estimated 26 percent of all new HIV infections in 2010 with 60 percent of youths with HIV/AIDS unaware of their infection. Black youth account for an estimated 57 percent of all new HIV infections among youth in the U.S., followed by Hispanic/Latino and white youth. Nearly 75 percent…
JSI is working collaboratively with Georgia State University's (GSU) Tobacco Centers of Regulatory Science (TCORS) initiative to develop messages that communicate the continuum of risk associated with combustible cigarettes and e-cigarettes. While e-cigarettes are recognized as less harmful than traditional combustible cigarettes, e-cigarettes still impose health risks to users. Health agencies are grappling with the…
The unintended pregnancy rate in the U.S. is at a historic low; however, the rate remains high compared to other developed nations with nearly half (45%) of U.S. pregnancies unintended. Federal funding through the Title X program aims to decrease the number of unplanned pregnancies, increase optimal birth spacing, decrease sexually transmitted infections and improve…
New Hampshire had a lower prevalence rate of diabetes than many states, but the demographics of the state were changing. As the NH population aged, the number of people expected to develop diabetes was expected to increase significantly. According to data from a forecasting model by the Institute for Alternative Futures Diabetes, approximately 93,400 NH…
Between 2014-2019, JSI established and operated a National Technical Assistance and Training (TTA) Center to provide support to Healthy Start (HS) grantees to ensure program effectiveness in achieving the goals to reduce infant mortality and health disparities and improve perinatal health outcomes. Branded the Healthy Start EPIC Center, JSI provided comprehensive and innovative capacity building…