Client(s): Town of Northborough
Services: Health Care & Public Health Planning, Training & Technical Assistance, Applied Research & Evaluation
Technical Expertise: Adolescent Health, Environmental Health, Maternal and Child Health, Population Health, State and Local Public Health, Healthy Communities
The prevalence of obesity among children has increased rapidly over the past several decades. Childhood obesity is a complex issue with significant health, social, and financial consequences. The causes of childhood obesity are varied and complex. Many factors, including genetics, individual behavior (i.e., poor diets, sedentary lifestyles), and social and physical environmental changes have contributed to the current epidemic. Given this complexity, actions to reverse childhood obesity will need to be multifaceted and comprehensive.
The Town of Northborough, MA has been awarded grants from the MetroWest Health Foundation to fund the 'Building a Healthy Northborough' initiative to create healthy eating and physical activity opportunities for children and their families through programs, policies, systems, and environmental changes.
JSI was subcontracted by the Town of Northborough to provide technical assistance in advancing the initiative; including strategic planning, program development, and monitoring and evaluation. The Town of Northborough, with the guidance and expertise of JSI, provided increased physical activity and healthy eating opportunities through a comprehensive and synergistic approach.